Global Innovation Management Lecture and Seminar
This course conveys the relevant elements of Innovation Management in a globalized economy and illustrates the mutual dependencies of both areas. After completing the modules students should understand different views on the topics, should know in which situations tools can be used and when these tools' usefulness ends and be able to place future strategic and business model concepts in taxonomy of approaches.
The course gives an introduction to the most relevant principles and concepts which are necessary to understand how companies operate in today’s business environments (listed above). The course aims further at developing analytical skills that facilitate the problem-solving and strategic decision-making activities in companies.
Learning Outcomes:
By means of the theories and models discussed, students are enabled to analyse the significance and effects of globalisation from an economic as well as a business perspective. Furthermore, they learn to assess the competitiveness of entrepreneurial innovation strategies and innovation locations.
Upon successful completion of the module, students can conduct case studies on global innovation management issues independently and/or as part of a team. They are able to independently select and apply adequate analysis tools and to reflect their analysis results self-critically.
Content:
- Introduction to Globalization and Societal Megatrends
- Imperative of Global Innovation
- Corporate strategies in a globalized world economy – the Transnational Model
- Midterm assignment presentation
- Imperative of Frugal Innovations
- The Frugal Innovation Process
- Final assignment presentation