Technology Entrepreneurship - Elective Module
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Prof. Christopher Ihl
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Dr. Hannes Lampe
Credits: 6 (3+3)
Semester: 2 (SoSe)
Lecturer: Prof. Christoph Ihl, Dr. Hannes W. Lampe
Examination Form: Project work
Examination Scale: Three presentations on the respective project status
The module Technology Entrepreneurship consists of two courses:
Creation of Business Opportunities
Entrepreneurship
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Important note: This course is part of a 6 ECTS module consisting of two courses "Entrepreneurship” & “Creation of Business Opportunities”, which have to be taken together in one semester.
Start-ups are temporary, team-based organizations, which can form both within and outside of established companies, to pursue one central objective: taking a new venture idea to market by designing a business model that can be scaled to a full-grown company.
In this course, students will form start-up teams around self-selected ideas and run through the process just like real start-ups would do in the first three months of intensive work. Start-up Engineering takes an incremental and iterative approach, in that it favours variety and alternatives over one detailed, linear five-year business plan to reach steady state operations. From a problem solving and systems thinking perspective, student teams create different possible versions of a new venture and alternative hypotheses about value creation for customers and value capture vis-à-vis competitors. We will draw on recent scientific findings about international success factors of new venture design. To test critical hypotheses early on, student teams engage in scientific, evidence-based, experimental trial-and-error learning process that measures real progress.
Learning Outcomes:
Upon completion of this course, students will be able to:
Apply a modern innovation toolkit relevant in both the corporate & start-up world
Analyse given business opportunities in terms of its constituent elements
Design new business models by gathering and combining relevant ideas, facts and information
Evaluate business opportunities and derive judgment about next steps & decisions
Content:
Lecture Topics:
The Management of (Technological) Innovation
Strategy and Organization for Innovation
Managing the Innovation Process
Innovation in the Age of Circular Economy (C2C)
Market-Research for Innovation and Design-thinking
Capturing value from R&D, Open Innovation and IP
Creativity and mindfulness in Innovation
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In this course, students will form start-up teams around self-selected ideas and run through the process just like real start-ups would do in the first three months of intensive work. Start-up Engineering takes an incremental and iterative approach, in that it favours variety and alternatives over one detailed, linear five-year business plan to reach steady state operations. From a problem solving and systems thinking perspective, student teams create different possible versions of a new venture and alternative hypotheses about value creation for customers and value capture vis-à-vis competitors. We will draw on recent scientific findings about international success factors of new venture design. To test critical hypotheses early on, student teams engage in scientific, evidence-based, experimental trial-and-error learning process that measures real progress.
Learning Outcomes:
Upon completion of this course, students will be able to: ·
Apply a modern innovation toolkit relevant in both the corporate & start-up world
Analyse given business opportunities in terms of its constituent elements
Design new business models by gathering and combining relevant ideas, facts and information
Evaluate business opportunities and derive judgment about next steps & decisions
Content:
Lecture Topics:
The Management of (Technological) Innovation
Strategy and Organization for Innovation
Managing the Innovation Process
Innovation in the Age of Circular Economy (C2C)
Market-Research for Innovation and Design-thinking
Capturing value from R&D, Open Innovation and IP
Creativity and mindfulness in Innovation